


Project Details
Iron Fist Boxing Academy Business Cards
Category: Branding & Identity, Print Design
Client: Iron Fist Boxing Academy
Date: March 2015
Tags: Graphic Design, Identity, Print
Project Description
Iron Fist Boxing Academy is a Cleveland gym dedicated to boxing fitness. The client needed memorable business cards that communicated the overarching mission of his gym- that anyone can achieve fitness, and that a fitness goal can be almost anything. These cards were created with Cleveland State students in mind, and had a coupon on the back to entice new patrons to come in and try out their self-defense and boot camp classes. The client also needed these cards to mesh with the other half of its identity- the Iron Fist Youth Program. The gym gives back to the community with free after-school training classes for at-risk Cleveland youth. The goal of the program is to provide a safe environment for kids to master a complex sport while learning discipline, teamwork, and confidence in their own abilities.